Warnes Mail Marketing make your life easy with Direct Mail. products and services we offer are mailing, bulk mail, direct mail, direct marketing and hand fulfilment, hand enclosing, machine enclosing, polywrapping and lasering and much much more!. data processing, deduping, mailsort, walksort, presstream, postage, MPS, paf, overseas consolidation, are some of the other services we have to offer. we use only the latest in hardware and software to bring you the best service possible!! we also deal with inkjetting, addressing, database design, database management, subscriptions, call centre, royal mail, envelope supply, envelope, printing, litho printing, online, inkjetting and any other direct mailing solution you can think of. Let us be your one stop shop.

Data Processing
Data Processing
























Data Processing

At Warnes we offer a full range of data manipulation services to make your data both accurate and presentable. Data integrity plays an important part in any mailing. People are more likely to respond if their details are correct. If they are not, it doesn’t give them any reason to have faith in the products or services you are trying to get across. Here is what we can do to help:

Data Assessment

First of all in the data process is the initial importing and integrity checks. We will analyse your data for inconsistencies and potential problems. We will then, if necessary contact you to alert you of potential problems and offer you a range of solutions. The data is assessed for key information and counts will then be verified against those expected. Key factors that are considered include – Is there a Postcode in a separate field in most of the UK records? Is there are Salutation field or a Title and Surname that can be used to create a Salutation for a personalised letter? Are addresses in different countries clearly identified with the Country being in a single fixed, field? Is the data in mixed case, or does it need case converting?

Deduplication

Postage is the most expensive part of any mailing and a data file that contains duplicate names and addresses can have unnecessary cost implications. Using phonetic matching, we can look at records within a file to see if the same person appears more than once or compare two different files to see if the person appears on both files and then remove the duplicate reducing both the production and postage costs and ensures that the addressee receives only one piece of mail. We are also able to dedupe multiple files in a hierarchy so as your most important lists retain the contacts that you wish.

PAF Verification

Again, postage money can be wasted unnecessarily due to poor or incomplete addresses. The PAF file (Postal Address File) is used to compare addresses to ensure that postcodes supplied are as accurate as possible and so ensure maximum postal discounts. Furthermore, other address information including first line, Town and County fields can be updated with the correct postal information.

MPS Suppression

We can compare the addresses supplied with the Mailing Preference Service register, so if someone has registered with the MPS not to receive direct mail then their names can be removed from the mailing file.

Bereavement / Gone away Suppression

By comparing the data against national Bereavement and Gone away registers, we are able to reduce the quantity of items mailed incorrectly.

Sortation for Mailsort (1400, 700 & 120), Presstream & Walksort

Royal Mail sorted services can offer you a huge discount on your postage, if you meet the criteria required. At Warnes, we are happy to offer you the best advice possible on ways to save money on postage. Should your mailing be suitable for mailsort, we will run your data through our sortation software which will do all the required sortation. For more information on Royal Mail’s sorted services visit our postage section.


home        contact us        sitemap
the name Warnes Mail Marketing Ltd. Leaders in Direct Mail is synonymous with the word quality. recognised as one of the UK's top Mailing houses we can provide you with any number of solutions to fit the needs of your project. mailing, bulk mail, direct mail, direct marketing and hand fulfilment, hand enclosing, machine enclosing, polywrapping and lasering we do it all and much much more. our expert IT team will suit your needs with thier specialised skills in the fields of data processing, deduping, mailsort, walksort, presstream, postage, MPS, paf and database design and management. we also deal with overseas consolidation for any mailings outside the UK. we have facilities for inkjetting, addressing, subscriptions and response handling, we can run a call centre if need be. other services we provide are envelope supply, envelope, printing, litho printing, online, inkjetting and any other direct mailing solution you can think of. If you need anything mailed choose warnes as your first and only one stop shop. we have a colse working partnership with the royal mail so you can be sure your mail is in the best of hands every step of the way.